The Industrial Revolution Of Mass Media Media Essay

The Industrial Revolution Of Mass Media Media EssayMore than half of the worlds world is under 30-years- disused and only 4 of them have not joined a social network yet.It took 38 years for Radio to reach 50 gazillion users and 13 years for TV. Facebook reported a rise of 200 million users in less than a year (Social Media Revolution, 2010).48 hours of video will be uploaded to Youtube in the next two minutes (Youtube Fact Sheet, 2010).Media consumption takes up almost a half of an average individuals time and, although live TV form the favourite channel in most peoples media diets, impudently medias popularity is growing at an incredible rate (Ofcom, 2010). One quarter of the search results for the worlds largest brands are links to user-generated guinea pig and 78 of consumers trust the online peer reviews recommendations of a product or service (Qualman, 2010). In this context, it is no longer a choice, besides a necessity, for PR professionals directly to consider the num erous Web 2.0 tools and technologies and redesign their communication strategies around customers social activity.In order to adapt to the current media trends, most newspapers today are maturation blogs, uploading video content to their website, offer e-newsletter subscription and so on. This may indicate that the channel is not as important to the media consumer as the content is. The combination between the obsolescent media of broadcasting and newspapers and the new one, of data communications, delivered on a single device, is referred to, by most analysts, as media convergence. A recent example of old-new media convergence is represented by the merger between the US magazine Newsweek and the news and blogs website The Daily Beast into a new entity named The Newsweek Daily Beast(Media Week, 2010).In his book Convergence culture where old and new media collide Jenkins (20062) uses three different concepts media convergence, participatory culture, and collective intelligence to describe the convergence culture in other words, it is the flow of information cross shipway a myriad of media industries, the collaboration between these media and the nomadic behaviour of media consumers in search of their desired kinds of entertainment, that define the term of convergence culture. The author implies that convergence is not just a technological concept, unifying various media in a single device, but a cultural and social one, encouraging consumers to act as communities, rather than individuals.Jenkins (2006) states that convergence culture impacts both the way media is produced and the way it is consumed, highlighting the changing relationships between media producers and consumers in todays online environment, sometimes their efforts reinforcing each other, other times unconnected with each other. He shows that convergence is driven by corporations (on a top-down level) when media companies are speeding up the flow of information to increase consumer involv ement and consequently revenues, and also by consumers (on a bottom-up level), who are demanding more and more control over the media content, the right to take part in the creation of it and the index to access it wherever they go (Jenkins, 2006).Internet has changed the entire PR industry the way PR professionals view their roles, the delivery of effective communication and the way a brand interacts with its customers (Solis Breakenridge, 2009). Unlike the old, traditional media consumers, the new consumers are active, migratory between different networks or media, socially connected and noisy, and media producers who fail to respond adequately to this new culture may encounter a loss of goodwill and decrease in revenues (Jenkins, 2006). With the democratization of media, monologue becomes dialogue and people are complementing the existence of PR professionals, becoming the main influencers (Breakenridge, 2008).Breakenridge (2008) draws attention on the importance of constant a nd targeted research during the whole lifecycle of a brand, highlighting the multiple opportunities available in the 2.0 world. Among these, there is the tycoon to monitor and analyse customer behaviour and determine how well is the brand received in the market. Furthermore, businesses can keep themselves informed and up-to-date on their competitors, but also understand their main influencers, such as the media, using a wide array of research tools available on the Internet, from the free search engines to the paying service providers.The convergence of the Internet and the public relations profession into PR 2.0 opened new doors for business communicators, who can now reach their customers directly, in ways PR pros have not experienced before through blogs, social networking, Really Simple Syndication (RSS) technology, webcasts or podcasts.

The Socratic Psyche :: essays papers

The Socratic PsycheI will begin this paper with a brief account of Socrates. I tang this is necessary for those who are not familiar withSocrates. It is as follows Socrates (C. 470-399 B.C.)Athenian philosopher who allegedly wrote down none of hisviews, supposedly from his belief that writing distorts ideas.His chief student, Plato, is the major address of knowledgeabout his biography. Socrates questioned Athenians abouttheir moral, political, and religious beliefs, asdepicted in Platos dialogues his questioning technique,called dialectic, has greatly influenced Western philosophy.Socrates is alleged to flip said that the unexamined lifeis not worth living. In 399 B. C., he was brought totrial on charges of corrupting the youth and religious heresy.Sentenced to die, he drank poison.Of the early life of Socrates, there is little to go on.Looking at W.K.C. Guthries History of Greek Philosophy Vol.III, we can extract some useful background information.Socrates was a native Athenian and he was the son ofSophroniscus and Phaenarete. His father is thought to have beena stone mason or sculptor. Some even think that Sophroniscusowned the stone-cutting shop and was quite wealthy. Socrates spawn is believed to have come from a good family (378).Socrates was also involved in active military service duringthe Peloponnesian war as a hoplite. Socrates would to have hadthe wealth and status associated with this position. Socrateshad earned high praise for his courage and coolness in battle.He took part in three campaigns and his feats of endurance werewell know (Guthrie 379). We also know that Socrates was anexcellent soldier and that neither heat nor cold affected himand that his fortitude was well known among fellow hoplites andacquaintances (Symp. 220b). Socrates was not a bonny man, atleast outwardly. He had bulging eyes, a broad, flat, turned-upnose, thick lips and a paunch (Guthrie 387). Socrates speaksof an inner voice, given to him by a god. Socrates said that h edid not understand the meaning of this voice, but that itguided him to seek the truth, the just, what he felt werevirtuous. This inner voice propels him to seek the truth, tosteer him away from what is wrong. As Socrates goes about desire the truth and knowledge, he tells people that he knowsnothing and understands even less (Apology 31d) I would callthis inner voice the morality of Socrates the innate knowledgeof what is duty/wrong and what is just/unjust, voices that aremostly negative for people. This voice, though, leads him toseek the answers for unresolved questions.

The Most Important Qualities of An Outstanding Educator Essay -- essay

The Most Important Qualities of An capital EducatorAn outstanding educator possesses unique qualities that set him or her apart from others in the field. Ask any student about a favorite teacher and listen intently as he or she describes that psyche with a smile. Ask a parent of a child who will enter first grade in the fall about the teacher picking for their child. The parent would describe the outstanding educator in their desire for that special teacher. The qualities of an outstanding educator are easily recognized by those whose lives they touch, shape, and change on a daily basis. It is in this writing piece that they will be described and discussed.Outstanding educators are caring. While most educators possess this quality, it is the notable teacher that is able to transcend his or her feelings into concrete and measurable ways that demonstrate an investment in the individual student. The outstanding educator asks and continues to ask what can I do for this child? What do es this child need? How will I deliver? What resources are available? The students progress and goals are constantly assessed and evaluated. Outstanding educators care about the whole child- academically and socially.Another important quality of an outstanding educator is competence. Outstanding teachers are highly capable. They know how to do their job, and they do it very well. They are smart, well ed...

Oscar Claude Monet :: Essays Papers

Oscar Claude MonetOscar Claude Monet was born on November 14, 1840 in Paris, France. Monet pass most of his childhood in Le Havre, France. In Le Havre, Monet studied drawings and blushered seascapes with a French painter Eugene Louis Boudin in his teens. By 1859 Monet committed himself a career to be an artist. Monet spent a lot of time in Paris around 1859. By 1860 Monet met a pre-impressionist painter, Edouard Manet. Monet also met other French painters to fashion the impressionist school. Monet met Camille Pissaro, Pierre Auguste Renoir, and Alfred Sisley. Monet painted candid landscapes and sketches like scenes of bright color. Monet had slightly success in official exhibits. In 1874, Monet and his colleagues decided to organize their own collection in public. Monet and his colleagues called themselves, independents, but the press afterward named them impressionists because their work seemed sketchy and unfinished. One of Monets paintings had the title Impression Sunrise i n 1872, in Musee Marmottan, Paris. During the rest of the 1870s and early 1880s, Monet used special techniques to paint scenes of different impressions on colors. Monet went to the Mediterranean and Atlantic coasts to study the effects of light and color. By mid 1880s Monet was mostly the leader of the impressionist school and he achieved significant recognition. Monet was recognized as the master of meticulous observation and true feelings for his paintings.In 1890, Monet was able to purchase some property in the village of Giverny, non far from Paris. In Giverny Monet began to construct a water garden (a lily pond arched with a Japanese bridge, overhung with willows and bamboo).Oscar Claude Monet Essays PapersOscar Claude MonetOscar Claude Monet was born on November 14, 1840 in Paris, France. Monet spent most of his childhood in Le Havre, France. In Le Havre, Monet studied drawings and painted seascapes with a French painter Eugene Louis Boudin in his teens. By 1859 Monet com mitted himself a career to be an artist. Monet spent a lot of time in Paris around 1859. By 1860 Monet met a pre-impressionist painter, Edouard Manet. Monet also met other French painters to form the impressionist school. Monet met Camille Pissaro, Pierre Auguste Renoir, and Alfred Sisley. Monet painted simple landscapes and sketches like scenes of bright color. Monet had some success in official exhibits. In 1874, Monet and his colleagues decided to organize their own exhibition in public. Monet and his colleagues called themselves, independents, but the press later named them impressionists because their work seemed sketchy and unfinished. One of Monets paintings had the title Impression Sunrise in 1872, in Musee Marmottan, Paris. During the rest of the 1870s and early 1880s, Monet used special techniques to paint scenes of different impressions on colors. Monet went to the Mediterranean and Atlantic coasts to study the effects of light and color. By mid 1880s Monet was generally the leader of the impressionist school and he achieved significant recognition. Monet was recognized as the master of meticulous observation and true feelings for his paintings.In 1890, Monet was able to purchase some property in the village of Giverny, not far from Paris. In Giverny Monet began to construct a water garden (a lily pond arched with a Japanese bridge, overhung with willows and bamboo).

Protein Power Essays -- Eating Health Essays

Protein Power 1. Description Met-Rx can be used as a meal attachment or meal companion. It is mostly used by body builders in order to build body good deal. It is packaged in the form of food disallow or powdered shakes. (www.metrx.com/tutorials-and-quiz/quiz.html) The purpose of this treatment is to support protein synthesis, energy production, and fat utilization (www.met-rx.com/faq/default.htm). The ingredients contained in these combinations allow the body to acquire all the necessary nutrients for maximum metabolic effect.2. Types of Protein Supplements Shakes are used so that the time consuming calorie counting, etc. can be avoided. They are also designed to maximize the oxidization and storage potential of some metabolic pathways (protein and carbohydrates) and limits others (fat) (www.metrx.com/tutorial-and-quiz/lesson7c.html). Currently, whey protein has the highest Biological Value (a number used for comparing protein value in foods.) The fac t that whey protein was produced as a result of milk protein and there is no inclusion of fat or lactose allows whey protein to be very beneficial. Whey protein has also shown an make up in levels of glutathione (an antioxidant which is necessary in a healthy immune system). (www.powersupplements.com/protein.htm) For this reason, the University of Nebraska Medical Center studied the effects of a protein diet on hamsters. They reason that the life span of hamsters was extended by 60% by supplementing their diet with whey protein (www.powersupplements.com/protein.htm). Considering this study deals with hamsters, the results can not be assumed exact for humans, in time they are encouraging. 3. Food Vs. Protein Supplement ... ...cience Nutrition. Jul39(4)317-328. (3) Dohm GL. (1984). Protein nutrition for athletes. Clinical Sports Medicine. Jul3(3)s595-604.(4) Jenson, MB and I Hessov. (1997). Dietary supplementation at home improves the regain of lean body mass after surgery. N utrition. May13(5)422-430. (5) McCarthy, D and D Weihofen. (1999). The effect of nutritional supplements on food intake in patients undergoing radiotherapy. Oncol Nurs Forum. Jun26(5)897-900. (6) Nesheim, MC. (1999). What is the research base for the use of dietary supplements? habitual Health Nutrition. Mer2(1)35-38. (7) Arslanian, S. and S DaSilva, FL Goss, J Kang, KF Metz, RJ Robertson, RR Suminski, and AC Utter. (1997). Acute effect of amino acid ingestion and resistance exercise on plasma growth ductless gland concentration in young men. Int. J. Sport Nutrition. Mar7(1)48-60.

Prejudice :: essays research papers

PrejudiceByPrejudice people have been around forever. Prejudice goes on everywhere including here at incase Elder Middle School. It is sad people cant have mutual respect for each other even though we are every(prenominal) disparate in our own ways.Prejudice can be caused because of various reasons. Religion, ethnic race and social status are examples of causes of prejudice. Sometimes prejudice is caused by how we are raised. Many times parents pass on prejudice beliefs to their children. A lot people raised in the southern part of the country are prejudice against blacks. In the early to mid 1960s, prejudice was alive and well in the south. Blacks had their own bathrooms and were forced to ride in the back of city busses. Its hard to believe that was doing on only 40 years ago. A lot of Middle Eastern countries are very prejudice against women.The Civil state of war was based on prejudice beliefs. The North wanted to keep slavery and the South wanted to abolish slavery. Many b lacks were beat, raped and killed just because of the color of their skin. Schools in the 1950s were segregated. Some students were forced to ride buses for many miles to prevent whites and blacks from attending the same school. Finally segregation was introduced. It caused a lot of problems, including some riots but at last people learned to live together and I believe it ended up being a good thing for people and out country. thralldom was stopped shortly after the Civil War but it did not stop people from being prejudice. The only way to stop prejudice is to study all children from a young age to respect all people. Sometimes parents are not the right people to teach their children because they are already fit(p) in their ways and will never change. Some people are prejudice because they just dont know how to act any different or maybe they have never been exposed to different cultures or beliefs. Some people just think they are better than somebody else for no reason at all. Our only chance for a successful society is to get rid of prejudices. This is much easier said than done. Some religious prejudices have been freeing on for thousands of years. I dont know if there is any hope for these people. There are some simple things we can do as students and people. It is real simple.

The Natives of Canada Essay -- Canadian Canada History

The Natives of Canada I believe the rising anger and determination by indispensable peoplestowards land claims and equal rights has created a situation which must beaddressed immediately. Man has come a long way in time, as he has learned to master the powersof fire, and to hunt and fish for food. All of this was done by acollection of knowledge. With these thought patterns, he reached a way oflife which was capable and which created a sense of balance throughout theworlds complex ecosystem. But one group of people wanted more. Theyprogressed and educated their minds through time. To some it may be knownas plain greed and to others known as common day evolution. To this daythe answer remains in the hands of the philosophers. The European spotless hosted the group of human beings that thrived for ultimateknowledge and a perfect civilization. The famous quote Trial and Error wasappropriate for the Europeans escalating achievements. Some were fataland some were rewarding , notwithstanding they were all eventually accomplished in thegreat European continent. They then set out to other continents to broadentheir horizons and reach total knowledge and enlightenment. The sixteenth century was the setting for the early days of the arrivingEuropeans to the North American continent. Countries such as England,Portugal, France and Spain entered the continent and set up colonies whichwere widely spread out over the land. The natives of the area had formerlyagreed upon their occupation of the space, and so welcomed the newlyarrived settlers. An agreement was made in the two-row wampum treaty whichwas signed between the natives and the settlers from Europe in 1664. Theagreement would allow... ...laws. Before the arrival of the Europeans, the natives had a very highlydeveloped society, with a perfect system of government. Now, manycenturies later, they see that their common future has been mangled to shreds. If the self government proposal was put into effect, a natural resourcewould be needed for its survival, and at the present time the reservationsdo not feature great possibilities. A better location in the reservationscould quite possibly open a few new doors to the suffering natives. Thecurrent government has constituted the suggestion before, but no actionswere ever taken. In conclusion, it is clearly evident that if the nativeswere ever given more responsibility, which includes a greater authority inthe conclusion making process of Canada, it would most definitely allow themto plan a new and powerful role in Canadian society.