Social Networking Sites for Communication Term Paper

Social Networking Sites for Communication - Term Paper Example Organisation culture explicitly defines an organization from others. The uniqueness of a culture contributes to the success of the organisation. They influence the mode of interaction, communication and the pursuit of the organisation goals. It forms the framework of evaluating organisation communication and the avenue for embracing individual and collective actions in the organisation. Organisation culture has a direct link with organisation communication. The way an individual communicates with others in an organisation influence the organisation's culture. It becomes more important when employees and managers need to communicate on the organization's culture. A clear understanding of the role of communication in organisational culture helps one to maximize his skills and hence the attainment of the organization’s goals (Champoux, 2010). Social networking sites are an example of communications that can effectively relay information. Organisation cultures equally adapt genera l characteristics that aid in the running of an organisation. The organisation culture characteristics directly affect the performance of stakeholders and thus the productivity of an organisation (Towers, 2006). Productivity is the act of utilizing the available resources to generate significant outcomes. Productivity aims at maximum profits and depends on factors like motivation, participation, and training. Communication plays a very significant role in an organisation. This paper will address will analyze how social networking sites help employers to communicate organisation cultures to the employees. The paper will also discuss four organisational culture characteristics that may motivate or de-motivate an employee’s productivity. The organisation culture characteristics definition depends on many aspects. From a communicative point of view, this paper will define four distinct characteristics of organisation culture. They include dynamic, competing assumptions and values, inextricable link, and foreground and background for an organ ization’s communication. The social networking sites that may help in communicating these characteristics include Face book, twitter, yahoo, and blogs. There must be an inextricable link between an organisation culture and the organizations’ members. One individual does not create an organisations culture. Everybody who symbolically, physically or even socially participates in the activities of an organisation has a significant impact in the creation, development, reaction, and maintenance of its culture. Hence, every individual must be part of the culture. The coded languages and procedures used in a company is a culture that passes conveniently to new employees who have a chance of improving or altering it. Therefore, an organisations culture incorporates new and old employees. Hence, the culture cannot exist in isolation with the organisation members who created and maintains it. Therefore, all employees own the culture and will thus be motivated to perform as it di rects. This helps in attaining the organisations goals as well as improving productivity. According to Trice and Beyer, an organisation culture is dynamic and not static (Keyton, 2010). This is so because an organisational cu

Creating a Memo and Annotated Bibliography for a research topic Paper

Creating a Memo and Annotated Bibliography for a topic - Research Paper Example There are both benefits and drawbacks to working at home. First of all, let us list some benefits. There is no commute, individuals can spend more time with family and friends, schedules tend to be more flexible allowing employees to do things such as run errands and go to doctor appointments on a much easier basis, the pay is often higher, one does not have to dress up to go to work, the work can often be completed in a fraction of the time with the same or more amount of pay, and employees can often take breaks at their leisure. However, there are some drawbacks to working at home. First of all, it can be harmful socially. A person may have a hard time making friends, networking, or become easily bored working and living in the same location. Oftentimes, working at home means buying extra equipment that will need to be used during the course of employment. It is often hard to distinguish your superiors from your co-workers and communication throughout the company may be hindered. P aydays and other appointments tend to be less reliable. Important dates and appointments may be put at risk because of communication problems and the lack of knowing who to go to for what. A person can find him- or herself working all hours of the day and night because of the much-needed breaks, and there is a lack of personal relationships and contacts. Perhaps worse of all, there are many â€Å"employers† out there who set up scams to recruit at-home workers and end up ripping them off. The main point here is that you have to know what to look for. There are legitimate sites out there dedicated to sifting through all of the work-at-home â€Å"job offers† and only pulling back the ones that they, in their best opinion, feel to be legitimate. Two good sources for these are www.wahm.com and www.craigslist.com. Both of these sites tend to list legitimate sources of work-at-home employment rather than scams. You still have to be careful, though.

“Cousin Kate” and “The Seduction” Essay Example for Free

â€Å"Cousin Kate† and â€Å"The Seduction† Essay Both poems are written by female poets, who express their love by exploring physical and emotional aspects. Both poets imply that men are motivated by the physical side of love while women treasure the emotional side. The female characters in each poem to begin with are naà ¯ve, innocent and vulnerable. However each being mistreated left them both experienced before their time. The Seduction is set in the mid 1970’s when a teenage girl is at a party and is lured by a sleazy boy. Cousin Kate is about a young maiden who is taken advantage of by a lord ho then leaves her for her cousin Kate. Both are left with an experience and a child. The poems were written in very different periods and reflect love and marriage in different social manors through time. ‘Cousin Kate’ was written in the Victorian reign around the 1870s. Love and marriage in the 1870s was very different to present time, as the Victorian citizen’s approach and mind-set was to expect women to provide children especially sons to become an heir, ‘Your father would give lands for one, To wear his coronet.’ This shows that the father would be willing to pay a lot of money (land) to have a grandson. Birth out of marriage was considered wrong; ‘The neighbors call you good and pure, Call me an outcast thing’. Society saw Kate as a good person and a good marriage that they accepted into the community. Whilst they considered the cottage maiden as an outcast for having a child out of wedlock. They were also perceived to have a duty to marry and obey their husband; in the bible it says St.Paul in Ephesians 5:22: ‘Wives, be subordinate to their husbands as to the Lord. For the husband is head of his wife just as Christ is head of the church, he himself the savior of the body. As the church is subordinate to Christ, so wives should be subordinate to their husbands in everything.†Ã¢â‚¬â„¢ Similarly in the Seduction although much more recent, societies view of birth outside marriage especially among teenage pregnancy is still frowned upon. ‘And better, now to turn away, move away, fade away, Than to have the neighbors whisper that ‘you always looked the type.’ The Seduction reflects a more modern attitude to love, where people frequently meet at social gatherings.’ She met him at the party and danced with him all night’. This shows that relationships can be started without knowing each other, when you are drinking. The poem also shows that men and women are now perceived as equal, in that both men and women are at the party and both are drinking alcohol. Messages of love have been interlinked with the environment to help you portray their attitudes towards one another. The setting in the Seduction has been created by using imagery and personification which helps the reader to envisage the scene. ‘Far from the blind windows of the tower blocks.’ This could imply that no one is there to see what could happen or that no one cares. An industrial dock yard is not a nice place to be and most probably not many people go there. ‘Towards the frightening scum on the water’, because this setting is so unromantic it implies that the sleazy boy is only after one thing. ‘She chattered on, and stared at the water, The Mersey, green as a septic wound.’ Here the author has used a simile to help explain nervousness of the girl. These words are effective because it emphasizes her innocents, although it seems to be dark and ery. The opening of ‘Cousin Kate’ tells us that she is just a simple country girl working to live. ‘I was a cottage maiden Hardened by sun and air, Contented with my cottage mates,’. Having this opening shows the emphasis of her innocents and it gives us a small idea of who she is. The author Christina Rossetti has pieced together a small picture of what her life was like but tells you enough for you to finish the scene in you mind. This all changes when later on it contrasts with the mention of her cousin Kate and the new lords. Both poets have used the environment help them create an image and an atmosphere which when added to the dramatic monologue is very effective. Also it transfers the feelings and emotions from the character to the reader. The poets have both used a range of techniques to help present the atmosphere and attitude to love. The atmosphere at the beginning of ‘The Seduction’ is quieting down after leaving a party with a random person who has got her drunk. It slowly turns into a dark and depressing mood but the girl is excited, naà ¯ve and unaware. The poet has used words like ‘she giggled’ and ‘he muttered’. This is successful as it shows the contrast between the innocent girl and the sinister boy. At the end of the poem the atmosphere has changed to a despaired attitude this shows how the poets view has changed. The emphasis of the change is described using poetic techniques like Connotation, Imagery, Oxymoron’s and alliteration. ‘And a bag filled with shimmering, sweet paint thinner.’ This implies that the boy was going off to get high when he is meant to be at school, I have chosen this quote also as an example of imagery and alliteration. Similarly the beginning of ‘Cousin Kate’ is peaceful, illustrated though words such as ‘contended’, ‘care’ and ‘flaxen’. However later on in the poem the narrators’ feelings are mixed; ‘Even so I sit and howl in the dust’ shows that she does feel sorrow and the reader can empathise with her. Also the poet has used dust to create a sad atmosphere. Whereas she perceives her cousin as wealthy and happy; ‘You sit in gold and sing’. This gives contrast from poor and rich, sorrow and joy. The narrator is also angry with the lord, ‘I would have spit in his face’. This illustrates her anger towards him, which creates tension and increases the reader’s knowledge of the narrator. Another way the poets express their attitudes to love and marriage is through the relationships between men and women. ‘Cousin Kate’ suggests the role of the men in the Victorian society were much more superior to women as they are the ‘hunters and gatherers’. By this I mean that the men are the leaders and are loved by women and the women should do as they are told. Conversely the male in the poem is not seen as likeable character, ‘He lured me to his palace home’. The word ‘lured’ projects an image of an ungentlemanly character which has falsely persuaded the victim. This is effective as he treats her as she is an object; ‘He changed me like a glove’. Equally ‘The Seduction’ the male character is perceived as someone who is not a pleasant person and a bad influence, ‘He spat into the river’. This is valuable as it illustrates how shocking and uncouth the boy is. Eileen McAuley has used verbs to convey the actions of the characters in ‘The Seduction’; for example the girl’s movements are submissive toward the strong minded boy. Although the same as ‘Cousin Kate’ the women in that period of time are meant to be submissive to their ‘master’. Consequently both poems are exploring the role of women in relationships and despite the fact that there is over a hundred years between the poems they both seem to be implying that society still criticise young mothers. Although the men are described as sleazy and sinister, this could be a miss conception as these may be the views from a women perspective. These descriptions of the male characters are portrayed as a stereotypical chauvinist male and could be offensive from a mans point of view. Finally the two poets have used the structure to help represent the theme of love. Both poems are written in stanzas and each tells another part of the story. ‘Cousin Kate’ is set out in a very traditional manner which help you to grasp the thoughts and emotions of the narrator. It repeats certain words in the first person like ‘I’, ‘he’ and ‘you’ this is done to show the difference between the characters but mostly cousin Kate and the narrator because ‘Kate’ has stolen the narrators ‘man’ (father); also because of the style it has created the piece of writing to be a dramatic monologue. Similarly ‘The Seduction’ also uses a lot of repetition of words in the third person like ‘she’ and ‘he’ this helps to show that it is a narrative. The poem is almost split into two sections; the fir half concentrates on the build up to when she discovers that she is pregnant and the second half only talks about if only it had not happened; also the first half is showing her innocents forming into an experience. This is successful because she is a young girl who still day dreams and wishes to be out with her friends; ‘Day trips to Blackpool, jumping all the rides?’ McAuley has also used a rhetorical question as if to say should she be out with her friends or does she get what she is deserved; but then it carries on to question what does the girl deserve? I believe that there is a subliminal message beyond the words and technical styles of writing, in both poems which can be related to the present time. The most obvious one is not to be naive and fall for boys tricks. However boy tricks are not always bad and good things may come of it. I consider the most successful technique is not a poetic technique, but more the structure the poets have written them in because it creates the mood, the speed and most of all in my eyes the tension and suspense.

Business Strategy Affecting Information Systems And Organizational Decisions Commerce Essay

Business Strategy Affecting Information Systems And Organizational Decisions Commerce Essay A strategy can be defined as a plan. A business strategy can be defined as an explicit description of the strategic destination of a business in terms of what it targets to achieve, as well as the road map of getting to that place or operational status quo. Such a strategy is the means through which an enterprise communicates its vision, mission statement and set objectives. In response to various market forces such as demand and supply, the managers of a company devise this business strategy. To achieve set organizational goals, managers make various decisions which are key to the optimization of processes and resources. Such decisions include financing decisions; investment decisions; operational decisions among others. Hence the need for any organizations information systems to offer the best decision making support to management. An information system is an organized combination of interrelated components which are people resources; computer software and hardware resources and in frastructure which operate within set boundaries to achieve a common goal. There is strong link between a business strategy and the IS (Information System) strategy as well as the organizational strategy of any business. Prosperous business entities come up with an overruling business strategy which dictates the complementary IS and organizational strategy to be employed. The relationship between these three strategies is called the Information Systems Strategy Triangle. According to the Information System Strategy Triangle, understanding business strategy means providing answers to the questions listed below: 1. What is the business goal or objective? 2. What is the plan for achieving it? What is the role of IS in this plan? 3. Who are the crucial competitors and co-operators, and what is required of a successful player in this value net? ( Adapted from Stephanie Overby, Found to Fail CIO Magazine, May 1, 2005, pp. 49-54). Managements decisions about the organizational structure, staffing issues and other elements of the organizational strategy and decisions regarding IS components such as hardware and software applications are all dependent on the type of strategy which a business adopts and pursues. There is therefore the need to balance these three strategies though organizational design which positions the IS and organizational strategies as complements of the business strategy. As such, the business strategy affects the information systems and organizational strategy of a company in that any changes in a firms business environment not only necessitate business process re-engineering or rethinking the business strategy of giants such as Roche, but revamping the IS infrastructure as well. Where a firm designs its business strategy to use IS to gain a competitive advantage, constant innovation in IS becomes necessary (Stephanie Overby, Found to Fail CIO Magazine, May 1, 2005, pp. 49-54) Resultantly, the three strategies must be constantly reassessed. à ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦ QUESTION 2 : What generic strategy does Roche appear to be using based on this case? Provide a rationale for your response. Roche mainly employs the Innovation strategy through the use of IT, driving change in organizational culture and the consequent change in business processes. Firstly the innovation strategy is evident in that the organization has had to embrace and organizational revolution to accommodate the technological revolution. The shift in approach in Research and Development Roche moves towards a system which encourages a warmer style of teamwork as opposed to the ultra competitive culture in which scientists fought for scarce resources and did not encourage flow of information. In the new system, the preferred team members are young, ambitious researchers with the agility to handle change. Klaus Lindpaintner, Roches worldwide head of genetics research says A young researcher can be fully up to speed with the most modern stuff and be less distracted by all of the other things that 50 year-olds focus on. In addition, there is increased interaction between researcher from different background s or technical expertise for example biologists and statisticians collaborating on how to use data from a Genechip experiment. Secondly, as Roches business strategy has resulted in the generation of large amounts for data which need to be screened and processed, the innovation strategy is seen in the information technology that the company employs to deal with this flood of data, for example the Zeiss machine which is used to increase efficiency and speed in the screening of potential drugs, shortening the time it takes to get the product on the market. Innovation is also demonstrated in the way Roches computer services experts had to devise a way to use computer capacity effectively, for the storage of raw data and experiments. Roche has quite evidently begun a form of Business Process Re-engineering (BPR) as a response to the new breakthroughs in medical research. The beginning of research cycle has changed and has more possibilities, as a result the processes that follow have to upgraded to handle the increased volume of information, as a result Roches business will be completely remodelled over time. à ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦. QUESTION 3: Apply the hyper-competition model to Roche. Which of the 7 Ss are demonstrated in this case? The hyper-competition models chief proponent is Richard DAveni, the professor of business strategy at the Amos Tuck School at Dartmouth College. Mr. Daveni believes that business can no longer be business as usual due to shifting market rules which render it impossible, in an extended time frame, to sustain a companys competitive advantage. The world over, the business environment has slid into a status of hyper-competition where survival for any business goes beyond issues to do with maximizing profits. To ensure that a business continues and survives there is a need for business entities is to focus strategic energies on toppling the market leader by eliminating their present competitive advantage. This new paradigm comes in the wake of four main contributors to the new age of hyper-competition, which are adjusted consumer preferences and the resultant changes in product and service demand; constant upgrades; research and development in the field of information technology; world globalization which merge all nations into one global market thus nullifying geographical and industry divides, and deep pockets among competitors (Daveni). Due to the impact of the four forces listed above, there is need to devise new ways of upsetting the market. Mr. DAveni came up with a new set of rules key in this new era of hyper-competition, and labeled these simultaneous or sequential strategic thrusts , strategic soothsaying, surprise, speed signals, shifting the rules and stakeholder satisfaction. Ground breaking developments in human genomics as well as molecular biology in the Pharmaceuticals industry sparked the need for Roche to adopt Davenis new set of rules to stay afloat in the world of hyper-competition. The following are the Ss which are demonstrated in the case study for Roche Group. 3.1 SOOTHSAYING, i.e. Discontinuing the pursuance of obsolete business thrusts and ideas in favour of currently applicable methodologies of innovation and team collaboration. Ensuring a speedy and timely identification of peoples susceptibility to illness or infirmity. Roche hires new employees and leverages on existing employees to best prepare for efficient implementation of new ideas. 3.2 STAKEHOLDER SATISFACTION Effective maneuvering of Roches value chain to maximize value addition to cancer drugs, thereby increasing their profitability and efficiency in treating cancer ailments. Ensuring a speedy detection of side effects caused by the use of certain drugs such as probable toxicity. Employing the Gene Chip to aid treatment and monitoring of patients, which translates to better health care insurance for Roches customers. Maximizing returns to shareholders by producing competitive pharmacy drugs which best meet customer expectations. 3.3 SPEED Critically evaluating and analyzing large volumes of data in a shorter period of time using the Zeiss machine. Achieving the rapid discovering of new and better pharmacy drugs and nipping in the bud toxicity risks through early identification. Team collaboration in favour of encouraging scientific team competition means that teams take lesser time to be productive due to the pool of intellectual capital, unlike where individual teams would be stuck with outdated ideas, trying to preserve their careers. 3.4 SIMULTANEOUS AND SEQUENTIAL THRUST. Researchers can now consider multiple ideas on a daily basis rather than to spend years focusing on one idea. Having different initiatives running at different times. 3.5 SURPRISE Investing in new technology 3.6 SIGNALLING Developing markers for cancer Media briefing showing the direction market will take. à ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦ QUESTION 4 : How do information systems support Roches business strategy? Roches business strategy has resulted in the generation of large amounts of data which needs to be processed screened, analyzed then either discarded or stored. 4.1 Screening The head of clinical research believed that the best hope of finding new drugs fast would be to test as much compounds as possible and discarding as quickly as possible, those that had lower odds of succeeding. This resulted in the procurement the Carl Zeiss machine which has assisted Roche with efficient and faster testing of compounds per day.. 4.2 Processing / Experimenting- the Genechip has assisted Roche in reducing the time it takes to identify disease markers when conducting experiments on tissue samples. This contributes positively to the business strategy in that it increases the speed at which new products can be identified and developed. 4.3 Storage All the data generated as a result of Roches new strategy which is experiments that are either discarded or continuing with further investigation needs to be stored on the companys data systems. Roches computers services experts have had to devise an effective way of storage that ensures that all the employees are allocated sufficient storage in their respective areas of responsibility. à ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦

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Interferon alpha (IFN-ÃŽ ±) is a cytokine released during viral infection. (Rizza, Moretti, & Belardelli, 2010, p. 204) One of its major implications is its ability to enhance the innate and adaptive immune response which is why many patients develop flu like symptoms (Rizza et al., 2010, p. 205). Chronic myelogenous leukemia (CML) patients are given IFN-ÃŽ ± because of its ability to increase the functional activity of T cells, macrophages, and natural killer cells, promote apoptosis and suppress both angiogenesis and proliferation (Kiladjian, Mesa, & Hoffman, 2011, pp. 4707-4708). IFN-ÃŽ ± is short term because of the symptoms and complications that arise, which are harmful to the body causing patients to cease treatment. This is due to the immune response which can be beneficial in that it provides antitumour immunity but also harmful since it can mediate an autoimmune response (Rizza et al., 2010, p. 205). IFN-ÃŽ ± acts as a signal for the differentiation of monocytes into highly active specialized dendritic cells which take up and present antigens from apoptotic cells which can be caused by...

Rebellion in Margaret Atwoods The Handmaids Tale :: Handmaids Tale

Rebellion in Margaret Atwood's The Handmaid's Tale "Rebels defy the rules of society, risking everything to retain their humanity. If the world Atwood depicts is chilling, if 'God is losing,' the only hope for optimism is a vision that includes the inevitability of human struggle against the prevailing order." -Joyce Johnson- Margaret Atwood's The Handmaid's Tale analyzes human nature by presenting an internal conflict in Offred: acceptance of current social trends (victim mentality) -vs- resistance for the sake of individual welfare and liberties (humanity). This conflict serves as a warning to society, about the dangers of the general acceptance of social evils and boldly illustrates the internal struggle that rebels face in choosing to rebel. Offred is a Handmaid in the republic of Gilead and while she seems unhappy about this, she is confused about her identity and even starts to accept the role that has been imposed upon her. It seems strange that one might accept such radical changes so easily. Offred has been manipulated into believing that this sinister system was designed for her own good. Peter S. Prescott says: " Offred at first accepts assurance that the new order is for her protection." (151) She must lie on her back once a month and hope that commander makes her pregnant because her sole purpose is to act as a vessel. She even starts to measure her self-worth by the viability of her ovaries and this negatively affects her self-image. This is how Offred characterizes the deploring act : "The commander is fucking. What he is fucking is the lower part of my body. I don't say making love because that's not what he is doing. Copulating too would be inaccurate because it would imply two people,when there is only one. Nor does rape cover it. Nothing was going on here that I haven't signed up for. There wasn't a lot of choice, but there was some and this is what I chose." (Atwood,121) This statement is very dangerous. It shows how Offred has convinced herself that this deploring act is not so bad. It also shows how she is beginning to embrace the system and justify the violations that are being commited against her. By calling it a choice she has shifted the blame from her oppressors to herself and labeled the blatant crime as a mere ritual. Offred shows signs of a developing victim mentality where she accepts defeat and associates the regime's will with her own.

Walker and baldwin

Alice Walker and James Baldwin both use their literature characters to bring social problems to light. A few of the social concerns that can be seen In their work consists of race, class, gender and society; the outside forces, Although both of these authors use characters to describe social issues, their attempts vary in their work. The following will compare and contrast how Baldwin and Walker's characters use this connection as a means to sort through their â€Å"despair†. Every Day use by Alice Walker is a story narrated by a mother that has a very appropriate title.This title refers to the character, Maggie, whose sister says will use the heirloom quilts made by their grandmother every day when they should be hung Like she would do with such priceless Items. Maggie sorrowfully says It's okay; her sister can have the quilts. The mother sees such a selfless daughter, who in fact feels worthless in comparison with her sister and most likely several people, considering her po or self-image. She abruptly rips the quilts from her more dominant daughters' hands, Dee, and hands them over to Maggie.The way Alice Walker uses these characters to portray race, lass, gender and society Is shrewdly done. The mother who is possibly a farmer when reading the description: â€Å"l am a big boned woman with man working hands† can represent class (1334 Charter). She Is a low class citizen who lives In a small home that Dee, her daughter, doesn't approve of. Her daughter, who goes to college and has broken out of the lower class ranks, can also represent class. In addition, they represent race. They are of African American ethnicity and living during the oppressed times, according to â€Å"whoever can imagine me looking a white man in the ye? Spoken by the mother (1334 Charter). Dee does mention the fact that her sister Maggie can make something of herself â€Å"It's really a new day for us but form the way you and AMA still live, you'd never know It† (134 0 Charter). This sentence can represent the gender and race issues within those times. Dee was a black female a double burden because both were discriminated against at this time which brings us to society. Although this references the views of society, Walker does not use the mentioning of outside characters to portray society like Baldwin does.She manages this with only the main characters of the story. Society is for the reader to assume when peering Into the torn relationship of the sisters†¦ TLS relationship has been molded by outside factors that frown on the weak (Maggie has scars and uneducated) and glorify the beautiful (Dee is attractive and educated). Baldwin, on the other hand, makes great use of society in his story Sonny Blues, which is also suitably titled. This story is narrated by a brother who is asked to take care of his younger brother Sonny by his passing mother.Sadly, Sonny is a heroin addict, hence the title, and always In trouble. His brother doesn't wan t to deal with It, for obvious reasons: one being that Is too hurtful to go through but In the end he was able to find the strength after the loss of his little girl to make amends with Sonny and take him under his wing. The characters that represent society in this story are many. They are all inner city poor residents. There is the druggy that tells the narrator about Sonny â€Å"l see you got the papers so you know about it? † he asks him of Sonny (59 Charters).The barmaid dancing on page 60 and the children who are playing in the oppressed residents off poor and uneducated area. Very similar to Walker, he uses the main characters to reveal issues of class, race and gender. The narrator, who can represent class, has broken away from poverty by receiving a college degree and becoming a high school math teacher. The brother, can be made to represent race of the inner city. He has not broken free from the black oppressed lifestyle that his neighborhood has to offer. The fact that Baldwin uses males as main characters eaves the reader to assume gender roles.It is a silent assumption that men are able to be strong and should not need the help of others. This type of thinking tears the brothers apart when the older brother assumes his little brother can â€Å"get life on his own† keeping him from taking care of his little brother like his mother asked of him. â€Å"l sensed myself in the presence of something I really didn't know how to handle† says the narrator of his role in Sonny's life (67 Charters). Both authors use the characters to expose social issues within their times.